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William Entenmann, a German immigrant, founded his eponymous baked goods company in Brooklyn in 1898 by 1978, after expanding throughout the U.S.
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I like metal, I like handbags, I like to look at pretty pictures-had I been born into another life, I like to think I could have made myself comfortable in the fragrant, sun-filled orangerie of a country estate subsidized by nearly any sort of fortune.īut, oh, how beautiful it must be to pull up to the breakfast table of a family whose coffers were filled by cake! The Entenmann clan has done pretty well over the last century or so with their donuts, danishes, and those famous all-butter loaf cakes-dense and dazzling yellow rectangles that may as well be spun from gold. In tribute to Charles Entenmann, who passed away at the age of 92, we're resurfacing this 2019 story about the family donut business.Įvery great American dynasty strives, over the generations, to build some sort of lasting legacy: a steel empire here, a leather goods brand there, maybe a world class art patronage filling in some of the gaps.